How to Manage Your Business during COVID-19

As the pandemic continues, business owners have found themselves in an increasingly tight situation. How will you cope with stronger lockdown restrictions? What are your plans for reopening safely when permitted?

Most of all, business owners must navigate this situation so they can keep their doors open and everyone safe. These tips can help you manage your business the right way.

Put the Focus on Safety

Reassure both your team members and your customers that you’re committed to safety. The risks are already high in businesses like restaurants. If you don’t stress safety, your customers won’t feel safe coming to your business. Your team members may not feel safe coming to work.

Emphasize new measures like sanitizing, fogging, and mask-wearing. Don’t forget the payment technology you use either. Switching to contactless payment can cut down on what your customers need to touch in the shop.

By putting the focus on safety, you can keep everyone safe and help them feel safe too.

Rethink What You Offer and How You Offer It

Dine-in restaurants have faced a big challenge this year. So have bricks-and-mortar stores. How can you keep operating your business if no one can come sit in your dining room or shop your showroom?

The answer is to get creative with your business. Many restaurants are offering take-out, delivery, or even gift cards. Stores have switched to online shopping and deliveries too.

Think about creative ways you can offer your product or service. You can even think about new products and services to offer!

Find the Resources You Need

Finally, there may be resources to help you manage. Is there relief for your commercial rent? What about programs to help you pay your employees during the pandemic?

A little creative thinking will go a long way. If you need new payment technology to help you keep your customers safe, then get in touch with the experts. Making the switch is easier than you think.

How to Prepare Your Store to Maximize Holiday Sales

The holidays are practically here, and you want to capitalize on the biggest buying season. How can you make your store ship-shape for all the holiday shoppers?

Looking for a new POS system? INKAS Payments has a wide range of options. Discover them now!

With these tips close at hand, you’ll be ready to maximize your holiday sales.

Advertise Holiday Sales

Your first step should be to offer some great holiday deals. Once you know what deals you have on tap, it’s time to make sure your customers know too.

Invest in signage both inside and outside your shop. Outdoor signage will draw passersby in, while indoor signage lets them know where to find the deals.

You should also consider investing some budget into advertising. Can you send out an email newsletter or create a radio spot for your local radio station? The more you let people know about the holiday deals, the more likely they are to stop by.

Create Attractive Displays

Next up, you’ll want to do some decorating. This is especially important for retail stores, but it can also do wonders for restaurants and other small businesses.

An attractive window display will grab attention, and it may even get customers in the store. Don’t forget about endcaps on aisles.

The key here is to organize some festive items into attractive displays that encourage people to stop and look. Don’t overload shelves and resist the urge to put out all your stock. A little goes a long way.

Keep the Store Tidy

It can be tough to keep on top of cleaning during the holiday season, but you must make sure everything feels neat and tidy. Customers prefer shopping in store spaces that have lots of room. They’re more likely to look and even more likely to find what they’re looking for.

Once they’ve found what they need, you’ll want to offer them a seamless checkout experience. The right POS system can help.

Ready to get started? The INKAS Payments team is here to help! Send us an email or give us a call, and we’ll help you make holiday sales a breeze.

The right POS for your business

How to Choose the Best POS System for Your Small Business

Choosing the right technology for your small business can be almost overwhelming. There are plenty of options, and almost every provider will tell you they offer the best.

The point-of-sale system is case in point. How can you be sure you’re choosing the right one when there are so many options?

This guide will help you choose the best POS system for your business.

Think about How the POS System Will Be Used

The very first thing you should think about is how you’ll use the POS system in your business. If you’re running a small florist shop with one checkout counter, then a wired terminal could be a good fit.

If, by contrast, you’re running a small restaurant, then you may want your wait staff to have more mobility. A wireless terminal could be the best fit.

There are also smart terminals, which can connect to your inventory systems and more. If you offer a loyalty program, then a smart terminal would be a great choice.

Value vs. Price Point

Next, you’ll want to evaluate each POS system in terms of value.

Many business owners think about the cost of the system. It’s often tempting to choose the system with the lowest cost.

This isn’t always the right fit for your business. Wired terminals are usually very cost effective, but they can’t help you manage your accounting or your inventory.

In that case, a smart POS system offers you more value, even though it has a higher price point.

Find Great Customer Service

Finally, think about the customer service that backs any POS system you’re interested in. How easy is it to get in touch with the provider? Do they offer maintenance plans, or will you be on your own if something goes wrong?

The best providers offer top-notch customer service and a variety of ways to get in touch with them. They should have options to get in touch with them after business hours too, so you can always be supported.

Ready to discover a world of better POS systems? Get in touch with the experts. They can help you review all your options and make the right choice for your business.

Business Security

5 Tips to Increase Your Business Security with a POS System

Security is at the top of many business leaders’ minds today. There’s good reason for that. Cybercrime, data breaches, and fraud all seem to be on the rise.

One of the most important factors in your business’s security is your point-of-sale system. These five tips show you how to improve security with your POS system.

1. Reduce the Risk of Fraud

The right POS system can reduce the risk of fraud in your business. For one thing, your employees no longer need to handle customer cards. This improves customer control over cards, card numbers, and PINs.

The right system can also encrypt data, which makes it more difficult for would-be data thieves to intercept.

2. See Patterns in Data

Data collection and analysis allow you to see trends in the business. That can help you detect potential fraud early.

An example is how a POS system can link transactions to individual staff members. If you notice a trend in a particular staff member’s transactions, you may open an investigation.

3. Encrypt and Store Sensitive Data Securely

In addition to encrypting data at the source, many modern POS systems also have the ability to store your sensitive payment data. This might include encrypting the information, then storing it on a secure cloud server.

Cloud storage can be even more difficult for hackers to get into, as many cloud providers use only the latest security technology. For a small business, that translates to better security with a lower cost.

4. Keep a Better Eye on Accounting and Inventory

Smart POS systems connect to your accounting and inventory with ease. This makes it simpler for you to spot discrepancies between sales and stock or tills and the books.

Again, this ability allows you to catch discrepancies early and reconcile them sooner. It also allows you to identify patterns and put a stop to fraudulent activity in your business.

5. Tighter Controls Limit Access

You might be worried about would-be data thieves sitting in your parking lot with magnetic readers, but your staff members can also pose a threat. They can inadvertently or even maliciously misuse sensitive payment data.

The right POS system protects against this by providing you with more granular access controls. This lets you limit who can access what data. When only those who need to see the data have access to it, your data will be much safer.

Ready to get a POS system that can help you boost security in your business? Get in touch with us! We have a wide range of POS systems, all designed to keep your business safer.

5 Questions to Ask When Choosing a Payment Processor

Whether you’re accepting credit cards in your local shop or you’re running an online business, you need a payment processor.
The good news is that there are many different companies out there who offer payment processing. The downside is that makes it challenging to pick the right partner.

Make sure to ask these five questions before you sign on the dotted line with any payment processor.

1. Ask about Fee Structure

This is probably the first question anyone asks a payment processor. It’s a good question. Processors often charge a number of different fees.

You may have monthly charges, in addition to percentages of each transaction. Fees may be charged differently depending on how you process the payment. A credit card payment, for example, may have a different fee if you accept it online versus if you key it in manually.

Go over the fee structure carefully to make sure there are no hidden fees.

2. Confirm What’s Included in the Solution

Another question to ask is about what’s actually included in your solution. Some payment processors will give you a quote, but it won’t include the actual hardware or the fees for renting it.

Some may give you a quote for accepting only credit cards, or they may not include online payments. Always confirm exactly what you’re getting.

3. Inquire about PCI Compliance

The Payment Card Industry Security Standards Council has a number of standards they maintain. Being PCI compliant is important, because it protects your business and your customers against fraud.

Ask any potential payment processor how they ensure every transaction is PCI compliant. Be sure you’re aware of any responsibilities you’ll have to help maintain the standards.

4. What Kind of Support Is Offered?

Ask your payment processor about their support options. Do they offer maintenance, or will you need to source that on your own? What kind of training will your team receive, if any?

5. Are There Minimums and Maximums?

Finally, ask any potential provider if they have a minimum or maximum processing amount. Some companies will want you to do at least so much in sales before they’ll work with you. Some companies might charge higher percentages if you process under a certain volume of transactions.

Maximums can also present a challenge for a growing business. Look for a processor who can grow with you.

By asking these questions, you’ll be much closer to finding the best payment processor for your business.

If you’re ready for better payment processing, then get in touch with our team. You’ll see the difference the right partner can make for your business.